The Most Interesting Man in the World
Jonathan Goldsmith has been an actor since 1963. He used to appear only in Western movies for the majority of his career. In fact, you can find Goldsmith in over 25 Western films, each with varying degrees of success.
Glory, Gold and Glitter
That is until he became the most interesting man in the world. When Goldsmith started making commercials with Dos Equis, he singlehandedly increased their profits by 15.4% in one singular year. His original contract stated that he was to get $1 million from Dos Equis for doing the commercials, but it's assumed that they sent him a little thank you for making the company so profitable.