Goodwill
The Goodwill secondhand thrift store has made shopping cheap and easy for millions of people around the world and their logo is very recognizable. The smiling half of a face conveys a warm feeling to new customers but look at the "G" in the lettering. It's the same smiling face included in the word! Now that gives you something to smile about...
The Hartford Whalers
The Hartford Whalers logo has 3 different secrets in its design. The blue shape at the top is meant to resemble a whale’s tail. The green shape at the bottom is actually a ‘W’ to represent the Whalers. Also, the space between the tail and the ‘W’ creates the letter ‘H’ which stands for Hartford. The logo uses the team's coloring. However, there is no wording used on the logo so it may be confusing to what the logo stands for...